MySize (NASDAQ: MYSZ) this morning said it has started the development of a new application intended to support “off-line” shopping. The developer of proprietary smartphone measurement applications is developing the new application, which has yet to be branded, to support on site retail sales. The new application would be used by sales people in physical stores to create a measurement profile for the customer that they can then use for future purchases, both on- and off-line. This is likely to encourage return visits and increase customer loyalty and retention. “To date, it’s been all about the online clothes shopping, which continues to grow at lightning speed. However, off-line retail still remains the bigger piece of the pie and a very important market,” CEO Ronen Luzon stated in a news release.
To view the full press release, visit: http://nnw.fm/7UDfI
About MySize Inc.
MySize Inc. (TASE: MYSZ) (NASDAQ: MYSZ) has developed a unique measurement technology based on sophisticated algorithms and cutting edge technology with broad applications including apparel industry, e-commerce, shipping and parcel industry measurement. This proprietary technology is driven by several patent-pending algorithms which are able to calculate and record measurements in a variety of novel ways. To learn more about MySize, please visit www.mysizeid.com.
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