- China’s economy is now world’s 2nd largest – set to overtake the U.S. this century
- 695 million+ mobile internet users create new Chinese consumer
- Moxian, Inc. (NASDAQ: MOXC) platforms convert online users to retail customers
The roots of modern capitalist China are curiously and inexorably linked to the 1949 foundation of the People’s Republic of China by communist revolutionary Mao Zedong. In spite of horrific atrocities, Mao is still credited for modernizing China and building it into a world power as China’s population grew from around 550 million to over 900 million under his leadership. Mao seized control of China after a brutal civil war and held power until his death in 1976. Many of his socialist policies such as promoting the status of women, improving education and health care, and increasing life expectancy actually integrate and underpin today’s Chinese economic model. Since inception, the People’s Republic of China has surreptitiously and steadily embraced the tenets of capitalism, especially since economic reforms were enacted in 1978.
Succeeding Mao, Deng Xiaoping, a Communist Party veteran, was eager to adopt capitalist methods and reforms to try to stimulate economic growth and restore confidence in the party. Deng launched several economic reforms that allowed private sectors to start and operate their own businesses again. He also established four special economic zones along the coast of China with intentions of attracting foreign investments. Due to the reforms Deng put in place, China has gone from being a country that opposed capitalism to one that embraces property rights, profits and free market competition.
Today, China’s economy is the second-largest in the world and is likely to overtake the U.S. sometime this century. The country is in the process of transforming itself from a global center of low-tech manufacturing into a major hub of innovation and consumption.
Computer usage in China has exploded. There are now over 730 million internet users in China and over 95 percent, 695 million+, use mobile devices for internet access. This massive increase of computer users in China creates both challenges and opportunities.
To capture the immense new opportunities in China’s changing consumer market, companies must become more strategic in targeting income segments, product categories, and retail channels. To succeed, it’s imperative that companies take into account rapid shifts in consumer consumption patterns. Serving the businesses that feed Chinese consumer demand, Moxian, Inc. (NASDAQ: MOXC) is poised to profit from the long and vast economic transition in China.
Moxian provides small and medium-sized businesses cutting edge turnkey solutions to attract and maintain customers. The company’s strategy is to drive consumer traffic from online to brick and mortar business customers. Moxian operates a captivating social network which integrates social media and business into a single platform that offers products, features and services that appeal to consumers, keeping them engaged, coming back and even referring new customers.
The company’s online platforms and mobile applications, the Moxian+ User app and the Moxian+ Business app, allow businesses to interface with both existing and new customers. These interactions provide each business the data to analyze consumer likes, dislikes and trends. Moxian’s platform gives businesses the ability to create, manage and promote individualized customer loyalty programs, targeted advertising campaigns and special promotions. These interactions between users and Moxian’s merchant clients give businesses the ability to study consumer behavior and tailor offerings to customers. Moxian is leveraging technology to drive business in the new Chinese consumer economy and offers an opportunity to profit from China’s transformation from communism to consumerism.
For more information, visit www.Moxian.com
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